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Understanding Source vs. Medium on Google Analytics

    Description

    Understanding where your website traffic is coming from is a key consideration for digital marketers. This Quick Guide explains the difference between Source and Medium (two popular metrics on Google Analytics) and provides examples of each type. It also explains pairings between Source and Mediums to help you better understand your website data analytics. 

    Additional Quick Guide Details:

    Page Count: 1 pages

    Format: PDF

    Where's my download?
    Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

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    Understanding where your website traffic is coming from is a key consideration for digital marketers. This Quick Guide explains the... Read more

    Description

    Understanding where your website traffic is coming from is a key consideration for digital marketers. This Quick Guide explains the difference between Source and Medium (two popular metrics on Google Analytics) and provides examples of each type. It also explains pairings between Source and Mediums to help you better understand your website data analytics. 

    Additional Quick Guide Details:

    Page Count: 1 pages

    Format: PDF

    Where's my download?
    Upon successful checkout, you will receive 2 emails. The first email will provide an order confirmation with receipt. The second email will include a link to the downloadable Quick Guide. You should receive the second email within 45 minutes of purchase. If you do not receive it within 45 minutes, please check your spam folder.

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